Segmentation marketing: how to segment your customers
In order to increase your sales, you need a strategy that let you send the right message to the right people. Segmentation marketing is a powerful tool to define targeted groups of customers.
Sending emails is one of the practices still used today to promote a service, a brand or a product. Sending emails is considered the most effective strategy to broaden the pool of your users and lead them to purchase it. However, email marketing has a thousand faces. In this section we promise to reveal them one by one through articles, insights and much more
In order to increase your sales, you need a strategy that let you send the right message to the right people. Segmentation marketing is a powerful tool to define targeted groups of customers.
Find a way to save time and money without compromising your relationship with customers: bulk email sending is the answer. Here are some tips, best practices and services to use.
With the right welcome email, you can set the tone for the entire customer experience. Read this piece to learn examples, best practices and mistakes to avoid.
Customer acquisition is the process of gaining new leads and turn them into buying customers. Learn everything about it and how to boost your conversion rates.
Email transactional are a powerful way to boost your relationship with customers and make they come back for more. Learn how to use it, best practices and useful examples.
Marketing automation can be a great tool to boost your relationship with customers and save time and energy. Learn how to use it and which software to choose.
Direct Email Marketing or DEM is a great way to increase your relationship with users and turn pospects into loyal customers. Learn how to use it, which service to buy and so on.
AB testing is the most effective way to analyze your performances in email and digital marketing. Here you will understand what does it mean and how can you implement it.
The email marketer is one of the key figures of a communication office. He can plan, organize and manage an email marketing campaign and help increasing the conversion rate of your messages.
The most recent email marketing tips to boost your campaign in 2020. Here there are advices and tricks to create an effective online community through emails.
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