Sending emails is one of the practices still used today to promote a service, a brand or a product. Sending emails is considered the most effective strategy to broaden the pool of your users and lead them to purchase it. However, email marketing has a thousand faces. In this section we promise to reveal them one by one through articles, insights and much more
Nonprofit email marketing can mean getting people involved and spreading the word about your important objectives, and it can mean the difference in accomplishing those objectives or missing your mark.
An email marketing audit is the process of analyzing each of the factors that influence email marketing success. A thorough email marketing audit can help you pinpoint issues with your send lists, your timing, your content, and so much more.
You’ve worked hard on building your impressive email list. You’ve also done your homework and know all about personalizing messages and making them mobile friendly. Although these practices are important for your marketing strategies, none of them will produce the results you’d like if you’re sending out the wrong emails. Let’s take a closer look at how you can use these email types to better communicate to your subscribers.
Referral marketing is a strategy to encourage passionate customers and advocates to directly refer their network to your business. Leevrage the power of referral marketing to grow your customer base.
Conversational Marketing is a method of engaging with website visitors and converting leads via dialogue-driven activities. This style of inbound marketing puts a focus on interactions with the consumer, not simply one-way transmission by the brand.
How many colors should you use in an email? How do you match colors? Should you make the CTA button green or red? We’ll answer these (and even more!) questions in this complete guide to colors in email marketing. Read on and you’ll be using marketig colors in email marketing like a pro in no time.
The new year is a time for fresh starts, and that includes your email marketing campaigns. If you’re like most people, you have a love-hate relationship with email. You love the convenience and efficiency it offers, but you hate the stream of messages in your inbox. This year, take a fresh approach to your email […]
Email traffic refers to the visitors driven to a website via email marketing campaigns. It is one of the most valuable traffic as it comes from your existing as well as new leads and customers, thus strengthening the bond between you and the clients.
Mother’s day is right around the corner. Therefore, we bring you the best design tips from trusted brands to inspire your Mother’s Day email campaign.
Here are some spooky and effective Halloween newsletter tips for your Halloween email campaigns. With these tips you can make your Halloween newsletter stand out from the rest. Because it only comes once a year, you need to make sure you wish your customers properly!
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