Affiliate marketing is a great way to start making money on the internet. But what does it mean in practice? Here we will tell you everything about how to be an affiliate marketer. And of course, how to be successful at it!
From simple guides to complex strategies, everything you need to know to get started in this great business opportunity.
In pochi punti:
- 1 How to become an affiliate marketer
- 2 How to make money as an affiliate marketer
- 3 In conclusion
How to become an affiliate marketer
We already told you what is affiliate marketing and how it can make your business grow a lot. Now you need to understand how to become an affiliate marketer and make money from this business strategy.
Firstly, remember affiliate marketing is a form of passive income. Once your money flow is steady, you don’t have to work every day on the same campaigns. They will get you more money without even thinking about it. Of course, this doesn’t mean you don’t need to put an effort in it.
Actually, in order to become a steady passive income, your affiliate marketing strategy needs to be accurately set up and start the right way.
You want to work in affiliate marketing? A step-by-step guide
Affiliate marketers (well, a good ones) are people who review and advertise good products for their readers. In short, they are influencers working in a particular niche. Their main goal is to increase selling on a particular product or a particular brand. Therefore, they will get a percentage of the selling and make money in an easy, passive way.
There are four steps to take in order to become a good affiliate marketer. Here they are, as told by digital marketing guru Neil Patel.
1. Find your niche
First of all, you need to specialize in a niche topic. How many people are talking about technology on the internet? We are flooded with blogs and websites about this topic. But how many of them specifically talks about this and its influence on our everyday life?
That is an example of a good niche. People who are passionate about technology, and especially artificial intelligence, will read your blog and engage in your content once you show them your expertise. That will become your niche, so you could start reviewing domestic voice bots.
Same goes for many other topics. For instance, if your passion is fashion and style, you can specialize in ethical manufacturing and organic clothing.
2. Build a great email list
In order to understand how to be an affiliate marketer, you need to know some basic facts about web marketing. One of them is that email marketing and newsletters are still the most powerful tools.
In fact, you won’t get far without a perfected email list of prospects. Understand your typical reader profile, analyze it and acquire more potential customers through a good email marketing campaign.
Learn how to segment your audience so that every message reaches the right people. This way your selling rate will go off the charts. And so will your money.
3. How to become an affiliate marketer and engage your audience
In order to trust you, open your emails and follow your advice, you should gain your audience’s loyalty. In other words, you need to convince them of your reliability.
Actually, readers will be more likely to follow your advice (and therefore buy the products you suggest) if you are a real leader in your niche. Get that leader badge by showing your competence. For instance, create free webinars about your niche topic.
Or else, make your prospects download an ebook or another freebie. There you will show your knowledge about the topic. This way they will have a good feeling about you and will trust you completely. Also, engage them in Q/A sessions, live streamings and questionnaires to build a better community.
4. Don’t shy away from paid advertising
A great way to increase your income is using paid adv. You can do that through Google Ads, sponsored posts on social media and a perfect email marketing campaign.
Of course, most of your traffic should be organic. A great copy, SEO-oriented texts and engaging content will be your weapons of choice. But that doesn’t mean paid advertising is bad.
In fact, it’s just as good: you will reach the right people with a right audience segmentation and increase your money income.
How to make money as an affiliate marketer
First of all, now that you know the 4 steps to become a good marketer, you should choose which platform to use. Amazon is always the best for inexperienced people. It has got a perfect, clear and easy-to-follow guide on how to become an affiliate marketer.
Also, choosing products connected to your niche is extremely easy. In fact, you can find virtually everything on Amazon, whatever the topic.
For instance, there are many fashion items; books; tech merch; household appliances. So each niche has the perfect Amazon category to use in order to become a successful affiliate marketer.
Tips and tricks
When talking about a particularly famous product, try and search for a different angle. Audience should always have the impression that you are saying something unique. So, don’t stick to technical data and official claims.
Actually try the product and find something unique to tell about it. For instance, explain a different use you found or tell a funny story to introduce it in your everyday life. Remember, storytelling is a powerful tool for persuasive writing and web marketing. Use it to your advantage. Also, take advantage of every communication device you can use. Written text is crucial for a SEO campaign, but images and videos are also important to convince your readers.
Another important trick for affiliate marketing is using the scarcity strategy. For example, get your personal coupon and offer it to the first people who will buy on that platform. It is crucial that they get a sense of urgency: use words like “last ones” and “only for the first customers“. This will surely get their attention and convince them to buy as soon as possible.
How to be an affiliate marketer using visuals
We’ve talked about copy and persuasive writing, videos and interacting events. You can use them in order to catch your audience’s attention, but don’t forget about aesthetics.
In addition to a perfect text, an original angle, a well curated email campaign, your visual communication is key. In fact your banners, links and buttons to buy from the affiliate marketing campaign should be visible, easy to reach and strategically positioned on the web page.
In order to become a better affiliate marketer, you should constantly check your data analysis. As we said, affiliate marketing can be a source of passive income, but you still need to pay attention to it.
Conduct A/B tests in order to understand which call to action, buttons and banners work better. Then analyze insight data to check that everything is in order and your campaign is actually helping you acquire new customers.
Finally, be ready to change your strategy every now and then to keep things fresh and interesting. This way, people will never get bored by your content and will enthusiastically trust your advice.
If you already knew about affiliate marketing, after this article you will understand how to be an affiliate marketer and actually have success. This is an interesting marketing strategy that most influencers will use more and more in the following years.
That’s why you should master this art as soon as possible. Read our Mailsenpai News and Tips in order to be up-to-date with everything about web marketing, email marketing and business on the internet.