Discover, Learn, and Succeed

Behind the scenes of Email Marketing: tools and secrets for extraordinary results.

  • Email Blacklist: How To Avoid And Prevent It

    Agosto 2, 2022

    8 min

    An email blacklist (or ‘blocklist’) is a collection of domains and/or IP addresses blocked from sending emails to email users because of spam activity. Learn how to avoid getting your email blacklisted by reading our handy guide!

  • Customer Segmentation: Definition, Examples And Best Practises

    Luglio 31, 2022

    10 min

    Customer segmentation is the process by which you divide your customers into segments up based on common characteristics – such as demographics or behaviours, so you can market to those customers more effectively. These customer segmentation groups can also be used to begin discussions about building a marketing persona.

  • Anonymous Email: How To Create And Send It

    Luglio 30, 2022

    11 min

    An anonymous email can't be traced back to you. Anonymous email services encrypt your messages, so, even if they were intercepted in transit, nobody could see their contents.

  • Email Security: Best Advices And Practices

    Luglio 28, 2022

    7 min

    Email security is a term for describing different procedures and techniques for protecting email accounts, content, and communication against unauthorized access, loss or compromise. Email is often used to spread malware, spam and phishing attacks.

  • Email Testing Tool: The Best You Should Try

    Luglio 26, 2022

    8 min

    An email testing tool will get you ready to send by making sure your email displays properly across email clients and mobile devices.

  • Email Marketing Objectives: The Right Goals

    Luglio 25, 2022

    8 min

    Email marketing is the process of targeting your audience and customers through email. It helps you boost conversions and revenue. Therefore, it's important to set email marketing objectives that help you achieve the same.

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