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Behind the scenes of Email Marketing: tools and secrets for extraordinary results.

  • Re-Engagement Email: Definition and Best Practises

    Giugno 30, 2022

    8 min

    A re-engagement campaign is a sequence of emails sent to inactive subscribers. The goal of a re-engagement email is to get people to interact with your emails and buy your products or services. Discover the secrets of creating powerful re-engagement emails that help you increase your revenue in no time!

  • Email Verification Service: Top 8 Best Ones

    Giugno 26, 2022

    9 min

    Email verification is the process that is used to verify the validity of an email address. It is a must to-do task while performing email marketing and it is also termed as email list cleaning and validation. Learn how to increase engagement rates and improve deliverability using our handy guide.

  • Lead Quality: What It Is And How To Improve It

    Giugno 24, 2022

    9 min

    A strong lead scoring strategy can help you garner more sales and also improve lead quality. So, invest in good software and pay a lot of importance to analytics. Ensure to engage and interact with your customers.

  • Buyer Personas: Definition, Strategies And Best Practises

    Giugno 23, 2022

    10 min

    A buyer persona is a research-based profile that depicts a target customer. Buyer personas describe who your ideal customers are, what their days are like, the challenges they face and how they make decisions. Discover the secrets of using this information to drive more sales and generate more revenue.

  • Customer Loyalty: How To Build Customer Value

    Giugno 22, 2022

    8 min

    Customer loyalty describes an ongoing emotional relationship between you and your customer, manifesting itself by how willing a customer is to engage with and repeatedly purchase from you versus your competitors. Loyalty is the byproduct of a customer's positive experience with you and works to create trust.

  • Micro Conversion: Why You Should Track Them

    Giugno 21, 2022

    9 min

    A micro conversion is any incremental step a user can take to show initial interest in your brand or product. Learn why they matter and how to increase your revenue through this article.

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