Discover, Learn, and Succeed
Behind the scenes of Email Marketing: tools and secrets for extraordinary results.

Follow Up Email: What Is And How To Send It
Novembre 8, 2022
11 min
A follow-up email is an email to a recipient you've already contacted once before. There are many reasons why you may want to send a follow-up email, including alerting a recipient of a previously sent email. Request information, a reply, or a response.

Role Based Email Address: What Is It And How To Send It
Novembre 4, 2022
10 min
Have you ever noticed an email in your inbox having the address support@ or info@ or sales@?...

Lifecycle Marketing: The Complete Guide
Novembre 2, 2022
9 min
Lifecycle marketing is the process of guiding potential customers through stages in the customer journey. Lifecycle marketing is meant to tailor messages based on the current stage of the customer and meet the needs they have to move them to the next stage.

Newsletter Introduction: Strategies On How To Write It
Ottobre 31, 2022
10 min
To help you, we’ve compiled some tips to write amazing newsletter intros along with real-life newsletter introduction examples.

Email Accessibility: Best Practices To Make Your Email More Accessible
Ottobre 26, 2022
10 min
This guide will tell you everything about email accessibility and how to implement it. We will also discuss the best practices for email accessibility with a deep dive into different conditions to consider.

Persuasion Marketing: Strategy And Examples
Ottobre 24, 2022
10 min
Persuasion marketing can be understood as using the knowledge of human psychology for developing techniques for marketing products or services. For an online business, it generally refers to promoting the marketing mix and building on the customer's impulsive buying behavior leading to a successful purchase.


