Discover, Learn, and Succeed

Behind the scenes of Email Marketing: tools and secrets for extraordinary results.

  • Email Whitelisting: Best Practices And Strategies

    Febbraio 24, 2023

    8 min

    Whitelisting is the process of adding an email to an approved sender list, so emails from that sender are never moved to the spam folder. Instead, when a recipient whitelists an email address, they are confirming that they know and trust the sender. This tells an email server (like Gmail) to move messages to the inbox directly. It’s that simple.

  • How to Whitelist an Email in Gmail, Outlook, Yahoo and AOL

    Febbraio 22, 2023

    7 min

    In this article, learn how to whitelist an email on all major email providers like Gmail and Outlook. If you’re a marketer, discover ways to encourage your subscribers to do so.

  • Email Optimization: Best Practises To Do It

    Febbraio 15, 2023

    7 min

    Email optimization refers to improvements a company makes to its email campaigns to ensure their messages are working. The goal of an email campaign is to build solid relationships with prospects while simultaneously increasing conversion rates.

  • Proximity Marketing: Benefits And Best Practices

    Febbraio 6, 2023

    10 min

    Proximity marketing is any system that utilizes location technologies to directly communicate with customers via their portable devices.

  • Cause Marketing: Definition, Strategies, Best Practices

    Febbraio 2, 2023

    9 min

    Cause-related marketing (CRM) is a mutually beneficial collaboration between a corporation and a nonprofit designed to promote the former's sales and the latter's cause.

  • Anatomy Of An Email: The Perfect Structure

    Febbraio 1, 2023

    10 min

    The anatomy of an email consists of three parts: the message header, the message body, and the message signature. The message header contains the sender's and recipient's email addresses and the date and subject of the message. The message body is the actual content of the message.

Unlock Exclusive Insights

Join us and get fresh ideas & winning strategies delivered straight to your inbox!

We Don’t Send Spam! Read our privacy policy.