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Behind the scenes of Email Marketing: tools and secrets for extraordinary results.

  • How to Whitelist an Email in Gmail, Outlook, Yahoo and AOL

    February 22, 2023

    7 min

    In this article, learn how to whitelist an email on all major email providers like Gmail and Outlook. If you’re a marketer, discover ways to encourage your subscribers to do so.

  • Email Optimization: Best Practises To Do It

    February 15, 2023

    7 min

    Email optimization refers to improvements a company makes to its email campaigns to ensure their messages are working. The goal of an email campaign is to build solid relationships with prospects while simultaneously increasing conversion rates.

  • Proximity Marketing: Benefits And Best Practices

    February 6, 2023

    10 min

    Proximity marketing is any system that utilizes location technologies to directly communicate with customers via their portable devices.

  • Email Traffic: How To Monitor And Increase It

    September 23, 2022

    10 min

    Email traffic refers to the visitors driven to a website via email marketing campaigns. It is one of the most valuable traffic as it comes from your existing as well as new leads and customers, thus strengthening the bond between you and the clients.

  • Mother’s Day Email Campaign: Ideas And Examples

    September 22, 2022

    10 min

    Mother's day is right around the corner. Therefore, we bring you the best design tips from trusted brands to inspire your Mother's Day email campaign.

  • Halloween Email Newsletter: Ideas And Best Examples

    September 21, 2022

    10 min

    Here are some spooky and effective Halloween newsletter tips for your Halloween email campaigns. With these tips you can make your Halloween newsletter stand out from the rest. Because it only comes once a year, you need to make sure you wish your customers properly!

  • Christmas Emails: Examples, Templates And Best Practices

    September 20, 2022

    10 min

    From Pre-Christmas emails to Christmas Day and Post-Christmas campaigns, here are the best stocking fillers for your brand!

  • Easter Email Campaigns: Best Ideas And Templates

    September 19, 2022

    10 min

    In this detailed guide to Easter emails, we will provide you with email design inspiration, strategies, and more to make your Easter campaign a huge success!

  • An envelope and a set of blocklists with the check results

    Email Blacklist: How To Check, Avoid And Prevent It

    August 2, 2022

    7 min

    What an email blacklist is, how senders end up on one and how to check your IP or domain for free on 15 lists. Plus how to avoid being listed again.

  • Customer Segmentation: Definition, Examples And Best Practises

    July 31, 2022

    10 min

    Customer segmentation is the process by which you divide your customers into segments up based on common characteristics – such as demographics or behaviours, so you can market to those customers more effectively. These customer segmentation groups can also be used to begin discussions about building a marketing persona.

  • Anonymous Email: How To Create And Send It

    July 30, 2022

    11 min

    An anonymous email can't be traced back to you. Anonymous email services encrypt your messages, so, even if they were intercepted in transit, nobody could see their contents.

  • Email Security: Best Advices And Practices

    July 28, 2022

    7 min

    Email security is a term for describing different procedures and techniques for protecting email accounts, content, and communication against unauthorized access, loss or compromise. Email is often used to spread malware, spam and phishing attacks.

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