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Behind the scenes of Email Marketing: tools and secrets for extraordinary results.
Must Have Email Marketing: Discover Them
August 14, 2023
10 min
With all the emails that people receive on a daily basis, it can be hard to make yours stand out. Learn how to create high‑performing campaigns to attract more customers.
Email Spoofing: How To Stop It
July 24, 2023
11 min
Email Spoofing is one of the popular scamming techniques used by cybercriminals to perform various illicit activities. It is a type of social engineering attack. In this post, we would know more about it, how it works, and prevent Email Spoofing.
Placeholder In Email: How To Use Them Perfectly
July 10, 2023
10 min
Placeholders are a common feature of email, and they aren't just for people who work in sales. They're a way to avoid using proper names or acronyms that might be unclear or potentially offensive. But, before you start using placeholders, it's important to understand what they are and how they work. In this article, we'll take a look at some of the pros and cons of placeholder text in emails, as well as some best practices for using them correctly.
How to Whitelist an Email in Gmail, Outlook, Yahoo and AOL
February 22, 2023
7 min
In this article, learn how to whitelist an email on all major email providers like Gmail and Outlook. If you’re a marketer, discover ways to encourage your subscribers to do so.
Email Optimization: Best Practises To Do It
February 15, 2023
7 min
Email optimization refers to improvements a company makes to its email campaigns to ensure their messages are working. The goal of an email campaign is to build solid relationships with prospects while simultaneously increasing conversion rates.
Proximity Marketing: Benefits And Best Practices
February 6, 2023
10 min
Proximity marketing is any system that utilizes location technologies to directly communicate with customers via their portable devices.
Cause Marketing: Definition, Strategies, Best Practices
February 2, 2023
9 min
Anatomy Of An Email: The Perfect Structure
February 1, 2023
10 min
The anatomy of an email consists of three parts: the message header, the message body, and the message signature. The message header contains the sender's and recipient's email addresses and the date and subject of the message. The message body is the actual content of the message.
Coupon Email: Types And Best Examples
January 30, 2023
10 min
Email coupons are vouchers you can send your contacts that entitle them to a discount on a particular product or overall purchase.
Customer Lifetime Value: How To Increase It
January 24, 2023
10 min
Customer lifetime value is the total amount of money a customer is expected to spend with your business, or on your products, during the lifetime of an average business relationship.
Valentine’s day newsletter: best ideas for lovers
January 20, 2023
10 min
Here are the best examples of highly converting St. Valentine's Day email newsletters to see how the big brands nail this holiday + subject lines inspiration.
Abandoned Cart Email: Best Practices To Create It
January 19, 2023
10 min
E-commerce sites usually have customers browsing the products they are interested in. When customers add a product...